Online bingo is legal in Sweden and regulated under the Swedish Gambling Act (2018:1138), which came into force on January 1, 2019, replacing the state monopoly model with a licensing system (1). The Swedish Gambling Authority (Spelinspektionen or SGA) oversees all gambling operations and issues licenses for commercial online gambling including online bingo, online casino games, and computer-simulated gaming machines (2). Operators satisfying the suitability criteria set out in the Gambling Act may apply for and be granted licenses to offer online commercial gambling and betting to Swedish consumers (2). The licensing system is open to both domestic and international companies that meet regulatory requirements (1).
Licenses for commercial online gambling are valid for five years and cost SEK 230,000 for the application fee, with annual fees calculated based on operator turnover (1). The gambling tax rate stands at 22% of gross gaming revenue, increased from 18% as of July 1, 2024 (1). Since July 1, 2023, B2B operators manufacturing, amending, installing or supplying gambling software to Swedish B2C online license holders also require a software permit (2). In 2024, the total turnover for the gambling market amounted to SEK 27.8 billion, of which online commercial gambling and betting represented SEK 17.8 billion (2).
"Included in the product scope for online commercial gambling is online bingo, online casino including roulette, baccarat, punto banco, blackjack, poker and dice games and computer simulated gambling machines."
Licensed operators must implement comprehensive responsible gambling measures under the duty of care principle, including mandatory deposit limits, self-exclusion tools through the national Spelpaus register, and player monitoring systems (1). Marketing regulations prohibit advertising aimed at individuals under 18 years old or those registered with Spelpaus, with only one welcome bonus permitted per player per license holder (1). The SGA enforces strict compliance through regular audits, with sanctions ranging from warnings to license revocation and fines up to several million SEK for violations (1). Operating or promoting unlicensed gambling constitutes a criminal offense punishable by imprisonment up to two years, or six years for serious international offenses (1).
Source:
https://practiceguides.chambers.com/practice-guides/gaming-law-2024/sweden
https://www.advennt.com/jurisdictions/online-gaming/sweden/
Last updated: 28-10-2025 Disclaimer: This article does not provide legal advice. If you need legal advice, please contact an attorney directly.
